Chocolate Website Introduces Sagres Preta Chocolate Beer

June 1, 2011

This chocolate website is part of an interactive stunt to launch Sagres Preta Chocolate Beer in Portugal. It isn't your standard Flash website, however: Sagres collaborated with master chocolatier Victor Nunes and a web design company to create a tangible website out of chocolate, photograph it and turn those photos into a fully functioning online portal.

What's particularly fun about the chocolate website is that after the photographs were taken, the chocolate was broken up and sent to the site's earliest visitors with a six-pack of Sagres Preta Chocolate beer. Check out the "making-of" video below:

 

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