Japanese food and tourism has hit a rough patch following the March 11 earthquake, tsunami and nuclear crisis; on Tuesday, Hong Kong chefs rolled a 36-meter sushi roll to promote the region's cuisine. The roll contains yellowfin tuna flown in from Japan.
The 36-meter sushi roll is believed to be the world's longest. The photo above, which was captured by an AP photographer, shows some of the 100 sushi chefs who worked together to create the roll. See CCTV footage of the event below: