The Food and Drug Administration has mandated that all restaurants with at least 20 locations include calorie information on their menus, a regulation that Domino's Pizza CEO J. Patrick Doyle isn't going to follow without a fight. "It is absurd to impose rules that will increase costs to business in a manner that will never be seen by 90 percent of our customers, and will be so confusing as to be ignored by the very few who ever see it," Doyle wrote in an op-ed for TheHill.com.
Doyle's argument isn't against the regulation itself -- he notes that Domino's Pizza "strongly supports the spirit" of the FDA's mandate -- but rather the finer points. For example, the FDA ruling would require Domino's Pizza to post calorie information for a whole pizza, but most customers would prefer to see a per-slice breakdown. And the very nature of pizza, with all its variability in toppings, makes it difficult for franchise owners to provide specific calorie counts for the innumerable combinations of pizza toppings.
Check out J. Patrick Doyle's entire op-ed piece here. Do you agree with his points?
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