Jimmy Fallon has declared an ice cream war on Stephen Colbert. Both talk show hosts have their very own Ben & Jerry's ice cream flavors -- Fallon's Late Night Snack and Colbert's Americone Dream -- and the two are now in competition to out-sell the other.
"I know a lot of you out there are saying, 'Jimmy, I see Stephen Colbert's ice cream sold in stores where they also sell food. What do I do with this stuff?'" Fallon said.
To help keep his flavor on top, Fallon is hosting a photo contest where viewers send in photographs of things you can do with Americone Dream, other than eat it. The winner will receive a case of Late Night Snack.