WÜSTHOF Celebrates 200th Anniversary
Celebrating its 200th anniversary this year, WÜSTHOF is a family-owned and managed company with a rich heritage crafting premium-quality cutlery and knife sharpening tools that are highly sought after by chefs and avid home cooks. All WÜSTHOF knives are made in Solingen, Germany, the company’s headquarters since it’s founding in 1814.
WÜSTHOF’s precision-forged, full-tang cutlery collections, such as CLASSIC, CLASSICIKON, GRAND PRIX II, PRECISION, and EPICURE, feature the company’s exclusive Precision Edge Technology (PEtec), a patented advancement that increases blade sharpness by 20 percent, and increases edge retention for twice as long. GOURMET, WÜSTHOF’s popular collection at moderate price points, features a wide assortment of well-crafted laser-stamped knives. All GOURMET knives that are 4-inches in length and longer are full-tang.
New for this season is the limited edition 2014 Anniversary Set, a two-piece set made of distinctive, traditional materials that pay homage to the brand’s unparalleled heritage in creating the world’s finest cutlery. Comprised of two precision-forged, full-tang knives that are essential to everyone’s food prep tasks – a 9-inch Cook’s Knife and 3.5-inch Paring Knife – the 2014 Anniversary Set features razor-sharp, high-carbon steel blades, elegant handles fashioned in rosewood, and gleaming brass rivets.
Several specialty knives and sets are newly available to enhance preparation of specific cuisines and dishes, such as: the CLASSIC 6-inch Curved Boning Knife,a medium-size knife with a curved straight edge blade that delivers butcher shop results for all types of meat prep with optimum control and minimal effort; theCLASSIC 7-inch Hollow Edge Chai Dao with a bevel-style hollow edge blade to minimize drag when slicing sticky vegetables like potatoes; and the 7-Piece Traveler’s Set offered in both CLASSIC and GOURMET with three essential knives, plus corkscrew wine opener and mini knife sharpener for carrying to vacation rentals, picnics, BBQs, family reunions, and other “on the go” cooking occasions.
Also new and noteworthy: the CLASSIC IKON 9-inch Double Serrated Bread Knife, which features an exclusive blade design with two rows of serrations to minimize crumbs when slicing crusty loaves; and the GOURMET Collegiate series of steak knives with over 40 university sports team logos. The Collegiate sets are perfect gifts for alumni, graduations, tailgating, holidays, and every college sports fan.
WÜSTHOF’s “defining the Edgë” branding campaign salutes edgy young chefs and culinary professionals who share the brand’s distinction of challenging the status quo in pursuit of excellence. To learn more about “defining the Edgë, please visit WÜSTHOF’s multi-media rich site.
Registration
$395 for non-blogger participants (industry, media relations professionals, etc.)
Who Should Attend
Bloggers, Food Writers & Cookbook Authors
Publishers, Agents & Editors
Food Brand / Restaurant Marketers
Public Relations Professionals














































































