Kraft Launches HerSay Talk Show With Soleil Moon Frye
By: Marissa Brassfield
Published: May 17, 2011

The Kraft HerSay talk show is an online initiative from the food company meant to attract the growing ranks of mommy bloggers. Mashable reports that 13 Kraft brands, including Mac and Cheese, Chips Ahoy and Jell-O, will be woven into 40 of the show's 72 episodes. Actress and celebrity mommy blogger Soleil Moon Frye has been hired as the HerSay host.
The first two- to four-minute episode of the HerSay talk show will go live on May 17; new episodes will be shown weekly thereafter. Will you tune in to this new Kraft initiative?