Juice Box-Shaped Fruit is an Awesome Anomaly by Camp Nectar
By: Marissa Brassfield
Published: May 22, 2012

For Camp Nectar's latest advertising campaign, the brand grew fruit into juice box shapes stamped with its logo. The campaign has been two years in the making: the company had to place plastic molds over the fruit to grow the apples, guavas, lemons, oranges, papayas and passion fruit into a box form.
For more cool branding campaigns, check out the Lilly Pulitzer Barnum's Animals boxes.