In December of 2010, Coca-Cola received the first complaints of white mold in its bottled water. They never reported it to the New Zealand Food Safety Authority until February.
The white mold was a result of problems in the sterilizing factory at Putaruru, and a total of 76 people complained about the water, including over 10 people who experience vomiting and diarrhea.
The New Zealand Food Safety Authority decided to recall the product on a trade level at first, because the water tasted so horrible, they assumed that people would not drink it.
The entire event has prompted Coca-Cola to rewrite it's recall plan.
In America, Coca-Cola had been recalled for bad tasting product as well, although no mention was made of white mold. In Isreal, the same thing has happened, only in this instance, the company's lab tests revealed that some bottles contained traces of benzene and sulfur.