The Naomi Campbell Cadbury ad caused a firestorm of racially charged controversy this week. The ad's tagline reads, "Move over Naomi, there's a new diva in town." A bar of Cadbury Dairy Milk Bliss sits propped up in a bed of diamonds.
Campbell was quick to issue a statement on the Cadbury print ad: "I am shocked. It's upsetting to be described as chocolate, not just for me, but for all women and black people. I do not find any humor in this. It is insulting and harmful." Naomi Campbell's statement galvanized black advocacy leaders, who in turn called for a black boycott against Cadbury.
Although the chocolate company hasn't issued a formal apology over the Naomi Campbell Cadbury ad, its representatives confirmed pulling the campaign from circulation, saying that the ad copy was a "lighthearted take on the social pretensions of Cadbury Dairy Milk Bliss." Do you think the print ad was out of line or a cheeky way to market chocolate?