QReo is a QR Code Made of Oreo Cookies

September 26, 2011

The QReo is a clever interactive marketing campaign by REDPEPPER in the form of a QR code made of Oreo cookies. The code works with most QR code readers and took 441 Oreos to create.

Ryan Dunlap of REDPEPPER notes that while the code would have worked with the standard black-and-white Oreo cookies, the team opted to include the vanilla Oreo cookies for contrast. What do you think of this edible marketing ploy?

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Piglet's picture

How clever!