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The Budweiser Poolball Ad Blends Soccer and Nightlife
Marissa Brassfield
May 5, 2011
The recently unveiled Budweiser Poolball ad follows up the beer brand's ambiguous soldier commercial with a humorous hybrid sport. Poolball mixes soccer and billiards: the playing field is a 7-meter pool table covered in Astroturf, and players attempt to get painted soccer balls into the pool table's pockets without using their hands. A rowdy crowd cheers the players on as they make trick Poolball shots; naturally, there's also a giant beer fridge beneath the playing field.
Budweiser Poolball blends soccer with nightlife; the viral ad aims to align Budweiser with fun, sports and other free-spirited pursuits. Is Budweiser Poolball a sport you'd like to try in real life?