Must-See Video: The Story of Kikkoman's Humble Beginnings in Feudal Japan
By: Sheri Wetherell
Published: February 28, 2013

Watch this inspiring short film directed by Academy Award™ Nominated filmmaker Lucy Walker. Make Haste Slowly: The Kikkoman Creed tells the story of the rich heritage and family creed that shaped Kikkoman soy sauce for over 300 years. Find a list of the 16 Articles in the Kikkoman Creed below.



Almost 400 years ago in Osaka, two Shogun warlords battled for the surrounding countryside. Faced with inevitable defeat, a samurai named Maki took his life rather than dishonor his family. Fearing for her life, his wife Shige Maki fled the castle, her infant son clutched in her arms. Seeking refuge she changed her name to Mogi and settled in the small farming community of Noda along the Edo River. There she and her son learned the craft of naturally brewing soy sauce. For nineteen generations this recipe has been handed down along with a family creed, a set of 16 articles that have successfully guided Kikkoman for over 300 years.
The 16 Articles in the Kikkoman Creed
Article I: Ensure Progress and Family Prosperity
	Article II: Faith is the Source of Virtue
	Article III: Politeness Brings Peace
	Article IV: Virtue is the Cause, Fortune the Effect
	Article V: Preserve Discipline and Maintain Tradition
	Article VI: Business Depends Upon People
	Article VII: Education is Our Responsibility
	Article VIII: Approach All Living Things With Love
	Article IX: Make Every Effort To Do As Much As You Can
	Article X: True Earning Comes From the Labor of Sweat
	Article: XI: Strive To Prosper Together With The Public
	Article XII: Clearly Communicate Success or Failure
	Article XIII: Consult With Family
	Article XIV: Don't Carelessly Fall Into Debt
	Article XV: Give to Society as Much as You Can
	Article XVI: Always Consult With People Before Making a Decision
Learn more about Kikkoman.
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