Ruffles Ultimate Chips Are Geared Towards Men
By: Marissa Brassfield
Published: May 27, 2012

Ruffles Ultimate chips are a new line of snacks with deeper ridges and novel flavors such as Kickin' Jalapeno Ranch and Sweet & Smokin' BBQ. The chips are made to target the male market, tempting journalists to nickname them "Ruffles for Men."
For a healthier alternative to potato chips, try these kale chips.